James Olstein is a designer/illustrator living in Philadelphia. He decided to do this site to alert the general public to the reliability of a fine American made axe. He was so worried about your safety he made this site in 48 hours.
You can see more of James' work at his illustration blog artandcrime.net and his Dribbble page. He hopes this "About" came out ok because he doesn't usually write in the third person.